At Mudpie we appreciate the demands made on busy professionals working in the fashion and creative industries. With eighteen years experience in the adult, youth and children’s markets, we have developed a range of fashion services to help you deliver ‘on-trend’ garments, colours and graphics within the shortest possible time frame.
Company Overview
Mudpie is one of the world’s leading trend forecasting companies and is an internationally-renowned supplier of trend intelligence and design consultancy to the apparel, textiles and creative industries worldwide. We sell online and printed trend information, creative resources and consultancy services.
Our creative team combines British design talent with the local knowledge of our international distribution partners. As an exporter to over 50 countries across 5 continents, we help to ensure that our information and creativity has a huge influence on the future of global apparel design.
Mudpie Ltd was founded in 1992 by Fiona Jenvey who still remains the CEO today. Mudpie’s three brands include MPDClick, a leading commercial online fashion trend forecasting service, a range of Trendbooks providing designers with ready-made ideas for complete garment ranges on a seasonal basis, and also Consultancy which provides companies with specific design solutions that perfectly suit current design and trend needs.
At Mudpie we appreciate the demands made on busy professionals working in the fashion and creative industries. With over twenty years’ experience in the adult, youth and children’s markets, we have developed a range of fashion services to help our customers deliver ‘on-trend’ garments, colours and graphics within the shortest possible time frame.
Online Trend Forecasting
MPDClick is the world’s fastest growing online fashion trend forecasting service, providing retailers, brands and manufacturers with the creative trend intelligence needed to succeed, wherever they are in the world. A subscription to MPDClick keeps you informed of rapidly changing fashion and consumer trends, and our trend intelligence offers forecasts up to 24 months ahead-of-season on consumer insight; essential for understanding fashion trends and key trend drivers including emerging arts, design trends, geo-politics and the economy.
To request a free trial, visit MPDClick.com direct or contact your nearest distributor.
Trendbooks
Mudpie’s range of leading seasonal trend, colour and graphic forecasting books provide the busy professional with hundreds of inspirational and practical garment and accessory styles, prints and graphics all supplied on fully editable DVDs and online for our subscribers.
Each book is packaged with a Pantone® referenced colour card for accurate colour control, inspirational photographic mood boards, in-depth analysis to support the themed trend stories and fully vectorised artwork available on DVD and via our online electronic version of your registered book.
To see more information on the full range of Trendbooks available or to contact your nearest distributor, please visit www.trendbooks.com.
Online Bookstore
Our leading trend, graphic, print, pattern and colour forecasting books provide the busy professional with hundreds of inspirational and practical garment and accessory styles, prints, and graphics every season.
Each book is packaged with a Pantone® referenced colour card for accurate colour control, inspirational photographic mood boards, in-depth analysis to support the themed trend stories and fully vectorised artwork available on DVD and via our online electronic version of your registered book. A Mudpie trend book is a practical product, designed to save you time and money.
The leading range of Mudpie titles include – Cutiepie: baby apparel trends, Minipie: kids apparel trends, Mudpie: tween and junior apparel trends, MPKMale: male youth apparel trends, MPKFemale: female youth apparel trends and Print and Pattern: all over print and pattern trends for a diverse range of markets including apparel, homewares and stationery.
To see the full range of trendbooks or to contact your nearest agent please visit www.trendbooks.com
Working With Leading Brands
Mudpie offers ambitious brands, retailers and manufacturers bespoke creative design solutions to enable them to build market share by creating design that differentiates their brand and better suits the target customer, potential new customer and new geographic markets.
Mudpie’s studio consists of one of the largest teams of trend, fashion and graphic designers in the UK, and this enables us to deliver a fully scalable solution to companies of all sizes. Offering the full design process from presentations, trend boards and colour direction to final graphic and product ranges, Mudpie can deliver all the way from a small one off project to a full outsourced solution, and our aim is to improve your business with our expertise.
For further details on our bespoke consultancy design service, please visit contact:
enquire@mudpie.co.uk.
Fiona Jenvey – CEO
Fiona Jenvey, an inspirational forecaster of fashion, lifestyle and business trends, is a successful business woman who has established and developed the UK’s leading forecasting organisation that now operates in over 50 countries.
As CEO of Mudpie, which she founded in 1992, Fiona is a much sought after analyst on fashion and lifestyle trends. She is also a regular speaker at conferences and exhibitions around the world, providing globally respected trend insights. Under Fiona’s leadership, Mudpie has become a pioneer in establishing collaborations and initiatives throughout the industry and has led the field in knowledge sharing and establishing community networks.
“Fashion influences so many of our purchasing choices – cars, phones, food packaging, everything should be viewed as a fashion product. A crucial element of our success is appreciating this connection and combining it with an understanding of the commercial product development processes of our clients. Mudpie is not just a trend publisher but is a creative partner for businesses.” – Fiona Jenvey.
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John Gorman – Commercial Director
As Mudpie’s Commercial Director, John Gorman is strengthening the company’s market leadership position and extending international expansion through new and existing distribution channels and business partnerships.
The successful development of international brands has been the hallmark of John Gorman’s career. With experience of working with some of the most renowned global brands, John brings a wealth of ideas and innovations to the Mudpie organisation. John’s career prior to joining Mudpie included senior positions in the FMCG market with Mars and Kraft, 10 years spearheading the international development of the Swatch group and MD of the UK brand Firetrap.
“Integrity, a clear market position and, importantly, vision is the key to success within the fashion industry. It’s vision that differentiates the ‘OK’ companies from the ‘great’ – and vision lies at the heart of the Mudpie brand.” – John Gorman.
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Andrew Jenvey – COO
Andrew Jenvey is the COO (Chief Operating Officer) of Mudpie and runs the business on a day to day basis in partnership with the CEO Fiona Jenvey.Beginning his career at accountants Tenon where he qualified as a chartered accountant, and later moving to international firm PricewaterhouseCoopers (PwC) where he gained experience of working with larger multinational companies, his background is with working with businesses and helping them with their accounting, taxation and business issues.
With a desire to return to dealing with smaller companies and to gain experience of running his own business, Andrew decided to move to Mudpie to help to strengthen and develop the company into the highly regarded international fashion information business it is today.
“Mudpie is a fantastic business to be involved with. It has doubled in size every three years for the last decade, and the challenges involved in building the systems and infrastructure to support this have made my role a constantly changing one.” – Andrew Jenvey.
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Our Vision
Mudpie support creative professionals by providing future trends for leading brands. We place revenue-building ideas alongside inspiration at the core of our services. Our vision presents over twenty years experience in world leading creativity, intelligence, innovation and insight via multiple products, technologies and media.
For a full list of all of our worldwide distributors, please click the following link.
| GBP (£) | EURO (€) | USD ($) | |
| Mpdclick Pricing | |||
| ENTERPRISE CLICK – Single user in one person company ONLY | 2,500 | 3,000 | 3,750 |
| CORPORATE CLICK – For up to 5 users | 4,250 | 5,000 | 6,000 |
| ADDITIONAL USERS – Extra cost per user – 6 to 10 | 250 | 400 | 400 |
| ADDITIONAL USERS – Extra cost per user – 11 or more | 100 | 160 | 175 |
| Mpdclick Pricing for Universities and Colleges | |||
| UP TO 50 USERS – (IP Locked) | 2,500 | 3,000 | 3,750 |
| MORE THAN 50 USERS – (IP Locked) | 3,500 | 4,200 | 4,800 |
| GBP (£) | EURO (€) | USD ($) | |
| Trendbook Pricing | |||
| SINGLE MUDPIE TRENDBOOK | £895 | 1,100 | 1,349 |
| MUDPIE TRENDBOOK SUBSCRIPTION – Two seasons | 1,600 | 2,000 | 2,500 |
| Best of Graphics Book Pricing | |||
| SINGLE BOOK | 199 | 250 | 299 |
| Mpdtrends Magazine Pricing | |||
| SEASONAL TRENDS | 110 | 140 | 175 |
| Graphic Print Source Book Pricing | |||
| SINGLE BOOK | 100 | 140 | 175 |
| GBP (£) | EURO (€) | USD ($) | |
| Mpdclick + Mudpie Trendbook Pricing | |||
| CORPORATE CLICK + MUDPIE TRENDBOOK | 5,500 | 6,250 | 8,000 |
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| CORPORATE CLICK + TWO TITLES | 6,500 | 7,500 | 10,000 |
| CORPORATE CLICK + THREE TITLES | 7,250 | 8,500 | 11,500 |
| CORPORATE CLICK + FOUR TITLES | 8,000 | 9,750 | 12,500 |
| CORPORATE CLICK + ALL MUDPIE TRENDBOOKS | 9,200 | 11,000 | 13,800 |
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| ADDITIONAL USERS – Extra cost per user – 6 to 10 | 250 | 400 | 400 |
| ADDITIONAL USERS – Extra cost per user – 11 or more | 100 | 160 | 175 |
