travel trend: extreme adventures

Words by Mpdclick’s Future Trends Researcher

Deep travel is a major trend for spring/summer 2013, paying particular reference to the Mediterranean, getting under the skin of a place and serendipitous discovery. This conscious move away from traditional tourism will continue to gain momentum for the next decade.  The deep travel trend will develop to include skilled outdoor sports and extreme adventure, with increased tourism to places such as Alaska, Canada and the NORCS.

Here, specialist tour operators such as RMIguides, Epic Quest, Alaska Alpine Adventures, Visit Glacier Bay and Katmai Coastal Bear tours specialise in unique outdoor experiences, DIY escapes and epic crowd-free adventure holiday packages. One-of-a-lifetime trips include heli-fishing for trophy trout, heli-hiking near active volcanoes, granite crags climbing, paddle boarding or surfing among icebergs, glacier trekking, northern safari and wild kayaking. Of course, such extreme sports require a huge amount of skill and confidence, but most specialist tourist operators can offer trips suited to a range of skill-sets, ranging from ‘amateur’ to ‘wild-card.’ Expeditions that recall the great expeditions of times past will also be extremely popular, with travel guides taking you on the travel routes of greats such as Sir Ranulph Fiennes, Ed Viesturs, Frank Wild and Salomon August Andree.

Mpdclick will continue to monitor the trend towards extreme adventure and deep travel as influences for future trends. 

Read more – MPDInsight Issue 30 – A Road Less Travelled

Image Source: Alaska Alpine Adventures