Words by MPDClick’s Trend Journal Editor.
Missoni’s younger diffusion label ‘M Missoni’ really wowed us this season with an abundance of statement styles we just can’t wait to get our hands on.
A feminine punk influence was prevalent throughout the mainline collection with moulded structure, panelling and stud embellishment being key design features uniting the range. Particular highlights include the red checked longline baseball jacket, offering up a contemporary staple for the season, the sleeveless scooter dress with mesh panel inserts and the raglan sleeved sweater with mesh sleeves. Raglan and sports inspired shapes and details were abundant – a key trend for the season, reinterpreted with a contemporary finish and distinctive Missoni style print placements.
The Prefall collection holds a 60’s Beatnik feel with fabrics and textures enlivening the range with woven patterns, statement metallics and fantasy furs while super bright colour accents retain the label’s signature, set against dark neutrals to retain commercial and seasonal appeal. Highlights from the Prefall include the statement ‘coatigan’ in purple and teal fur and frill hemmed skirt with stripe and animal print. These items will work as great mixers in-store to add some statement appeal to ranges.